a rightly timed pause

Kluster, a startup built on the premise that it can in fact be productive, and perhaps even lucrative, to crowd-source tasks recently introduced to the world a project called Knewsroom, which I subsequently wrote a brief review of, calling it an intriguing effort that would surely be interesting to watch as it built itself a niche for news delivery on the Web. Today, Kluster adds another item to its budding portfolio.

It’s called NameThis, and it gives entrepreneurs the option to capitalize on the democratization of naming stuff.